Retenzia helps to retain your members and stakeholders by analysing the Recency, Frequency, and Consistency of their Engagement.
With a profound understanding of the challenges organisations encounter in member retention and engagement, we meticulously crafted Retenzia to meet these specific needs. Drawing from real-world insights and a comprehensive grasp of member dynamics, Retenzia integrates advanced analytics with practical tools to streamline and enhance engagement management to empower organisations like yours to thrive.
View your members in a visual ReFC Matrix that categorises them by consistent engagement scores and recent activity, helping you quickly identify impactful, drifting, and dormant members.
Invite your team to work together on engagement data in real time. Comment, edit, and review data insights together, making it easy to share perspectives, refine strategies, and align on decisions.
Track and measure engagement with ease. By recording activities, you gain a clear picture of member involvement, helping strengthen relationships and improve retention.
Start tracking and analysing engagement from day one, with minimal setup or configuration. Unlike complex systems requiring extensive onboarding and customisation, Retenzia provides an intuitive interface and pre-built tools to get you started immediately.
Leverage data-driven insights to optimise engagement with members and stakeholders. Retenzia's AI system meticulously analyses real-time activity patterns to develop customised strategies that enhance loyalty, increase participation, and maximise impact. Make well-informed decisions with personalised, actionable recommendations.
Your subscription plan includes 200 free AI tokens (AiT) per month.
You can use AI Tokens to assess a member's engagement patterns and receive AI-generated insights.
No onboarding fees, no hidden costs
Answers to questions you might have about Retenzia.
Retenzia helps organisations retain and engage their members or stakeholders by analysing their engagement patterns. Using the ReFC model—Recency, Frequency, and Consistency of Engagement—Retenzia provides actionable insights to strengthen relationships and improve retention.
The traditional RFM model—Recency, Frequency, and Monetary value—is commonly used in marketing and customer analytics to understand purchasing behaviour. However, stakeholder relations in non-profits, chambers of commerce, and similar organisations often involve little to no monetary transactions, making the RFM model less relevant.
Retenzia’s ReFC™ model adapts the RFM concept for engagement-focused organizations by replacing the "Monetary" component with Engagement activities, creating a better fit for tracking and understanding non-financial interactions. Additionally, Retenzia goes a step further by introducing Consistency as a fourth dimension, capturing how regularly members engage over time. This unique addition provides a more comprehensive view of member commitment and loyalty, setting Retenzia apart as a powerful tool for organisations focused on relationship-building, rather than transactions.
Retenzia is designed for a variety of organisations that prioritise stakeholder retention, including non-profits, charities, corporations, chambers of commerce, political organisations, and more. Any group looking to understand and enhance engagement with their members or stakeholders will benefit from Retenzia’s tools and insights.
Yes! Retenzia is an out-of-the-box solution that requires no coding or technical skills. There’s no lengthy onboarding process—simply start using it today and get immediate access to an intuitive dashboard and insights.